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Over the last decade, we have become a society obsessed with maintaining youthful appearance. To meet popular demand, manufacturers have inundated the shelves of drugstores, mass-market retailers and even supermarkets with a sea of anti-aging beauty products.
The average consumer can spend an inordinate amount of time trying to sort through all of the claims and ingredients.
One would almost need a degree in chemistry to understand some of the catch phrases on anti-aging skin care products. Existing legislation does not require the cosmetics manufacturer to prove that the product will help the consumer.
The burden of choosing falls on the consumer. The key to choosing correctly lies in being able to read and understand ingredient labels.
First, it is important to note that the FDA requires that all cosmetics display a product ingredient label and specifies that the ingredients must be listed in order of their relative amounts as contained in the product. It is common to find that the ingredient which gets all of the media hype is the one contained in the smallest amount.
By knowing this, it is easier to determine whether a small amount of an ingredient is worth the excessive difference in price between a designer name product or a similar, less expensive product. Olay Regnerist
Product Claim: Olay Regenerist helps regenerate your skin’s appearance without such drastic measures as chemical peels, cosmetic surgery or laser. Clinical tests have proven that amino-peptides can help regenerate damaged skin.
Olay has now proven that Regenerist, using this technology, also regenerates your skin by renewing the outer layer to give you younger-looking skin.
The Regenerist name implies it regenerates skin, which cannot be accomplished topically. The ingredients contained in this product ARE good moisturizers and anti-oxidants, but these are found in many good skin care products.
Alpha Hydrox 10% AHA Anti-Wrinkle Treatment
Product Claim: Proven to significantly reduce the appearance of fine lines and wrinkles. Safely lifts dead cells from the skin’s surface to revitalize and help restore youthful, healthy, radiant looking skin. Renews moisture, refines texture, improves elasticity, and skin tone.
The 10% pure Glycolic AHA contained in this product will reduce the appearance of fine lines and wrinkles. Unfortunately, there is nothing listed in the ingredients which would renew moisture in the skin.
RoC® Retinol Correxion™ Deep Wrinkle Night Cream
Product Claim: This exclusive combination of pure Retinol and an essential mineral complex is clinically proven to visibly reduce deep wrinkles while you sleep. ‘Exclusive’ and ‘reduce deep wrinkles’ are good marketing tools, but there is nothing in the ingredients to fill in wrinkles, especially deep ones.
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